amitybloc has been working with joey maxwell across the release of his debut ep, trying not to deep it. the journey began with videos made with prosthetic hands and deep diving into peep show references, before evolving swiftly into the world of cult nineties toys and daredevil grannies.

we wanted to build a world around joey that felt like a theme park. with each music video, there was more to see, more to watch and more to ride - true to the music that joey produced and presented in his own unique way.